Performance Media Systems
Full-funnel Google Ads strategy, paid media planning, and budget orchestration across search, shopping, and performance max campaigns.
Performance Marketing • AI Agents • Automation Systems
Danijel Nagradic builds AI-powered marketing engines that scale fast.
I combine Google Ads and paid media strategy with Claude Code, Codex CLI, and OpenClaw to build AI agents, automate workflows, and deliver measurable growth with less friction.
Explore services, review case highlights, or book a call.
About
Data-first marketer with a creative edge.
Based in Helsingborg, I help businesses unify performance marketing and AI execution through high-performance Google Ads, paid media systems, and automation-first growth operations. I build intelligent workflows that remove repetitive tasks, speed up experimentation, and keep every decision connected to measurable business outcomes.
- 6+Years in paid media
- €3M+Managed ad spend
- 30+Brands scaled
Skills / Services
What I bring to your growth stack.
AI Workflow Automation
Automation workflows powered by Claude Code, Codex CLI, and OpenClaw to streamline reporting, campaign ops, and repetitive growth tasks.
AI Agent Development
Custom AI agents that support campaign research, testing loops, and optimization workflows so execution happens faster without sacrificing quality.
Projects / Portfolio
Selected AI-powered growth stories.
Scaling a niche DTC brand
Restructured campaign intent and creative messaging to improve ROAS by 42% in 90 days.
High-intent B2B demand pipeline
Designed an ICP-led search structure that dropped CPL by 33% while improving lead quality.
Executive reporting system
Built a streamlined KPI dashboard that connected ads, CRM, and revenue in one clear view.
Landing page experimentation
Introduced test-driven page variants with clearer offers, increasing conversion rate by 26%.
Design System
Built for alignment, readability, and smooth scaling.
A modular layout and responsive type/spacing system keeps every section balanced from large desktop canvases down to mobile screens.
Fluid type scale
Headings and body copy use clamp-based sizing so content stays readable without abrupt jumps between breakpoints.
Consistent grid rhythm
Cards and content blocks align to a shared shell width and spacing tokens, preventing uneven shifts as the layout wraps.
Breakpoint-safe structure
Desktop, tablet, and mobile rules preserve section hierarchy and prevent edge collisions, overflow, or crowded controls.
Contact
Let’s build your next growth chapter.
If you want premium execution without agency bloat, let’s talk.
hello@danijelnagradic.com